Austin health tech company earns newest interoperability certification, prepares to double in size ahead of national expansion next year. Health Symmetric’s SocialCare first platform to earn certification for both system-to-system and person-to-person interoperability

Tues., Jan. 31, 2017 – AUSTIN – In 2008, Danny Chu sold his internet video company to Adconion Media Group, helping grow it to one of the top online video distribution networks of its time. Based on that success, his brother made what seemed like a simple request of his tech-savvy sibling: look at the electronic medical records systems out there and suggest one he should use in his now-2,000-member physician association. It didn’t take Chu long to realize that none lived up to the technological advances seen in other industries and with that, he found his next mission: using open innovation to propel healthcare into the digital age.

Fast forward to today and Danny Chu is Founder & CEO of Health Symmetric, a three-year-old start-up with 30 employees in Austin. The company has earned two rounds of funding, the second of which was 10 times the first, demonstrating the growing confidence of investors and the potential they see in its open API platform, SocialCare, and its team. A key tenant of SocialCare, and distinction from most systems in the market, is that from day one it was developed using open APIs and the new language of healthcare interoperability, the Fast Healthcare Interoperability Resource (FHIR).

Chu explained, “We’ve been quietly working on our platform and technology for more than three years, incorporating the perspectives of both clinical professionals and those in the business of medicine. Along the way, we’ve earned customers and supporters, including one of the largest ACOs in the country and industry leaders in the surgery center market. They have brought us not only crucial insights, but also large user bases, both of which help us ensure the platform we’re building is useful to the industry we aim to serve and attractive to the health tech development community we aim to support.”

On Dec. 15, 2016, SocialCare earned the latest certification for bidirectional interoperability from the Office of the National Coordinator for Health Information Technology (ONC). Referred to as the “2015 Edition Health IT Module,” the certification was conferred by The Drummond Group, an Authorized Certification Body that has been empowered to test software for compliance with the requirements of the federal government’s program. SocialCare is the first platform to earn this most recent certification for both system-to-system interoperability via open APIs and also person-to-person interoperability through direct, secure email messaging.

“This is a major milestone for SocialCare and the health tech community because it opens up a world of options for both providers and developers,” said Chu. “We are not the first company to tackle interoperability but we are the first to do it exclusively on an open API platform and we believe that it’s crucial to driving the innovation needed to move from data capture into meaningful information exchange. For medical providers, this means they do not have to change EMRs to comply with shifting regulatory requirements, saving significant time and dollars. For developers, SocialCare provides a platform that already meets rigorous federal compliance requirements and has a built-in user base to which they can market solutions.”

The requirements Chu cites refer to a change that took effect beginning this month in the way physicians must interact with patient information to earn reimbursements from the Centers for Medicare and Medicaid (CMS). On Jan. 1, 2017, Medicare launched the Medicare Access and CHIP Reauthorization Act of 2015 (MACRA), a bipartisan initiative distinct from the Accountable Care Act that requires providers to demonstrate not only capturing and protecting patients’ information, but also exchanging it among providers and systems for better care coordination to support individuals’ health and population health at large.

“MACRA ups the ante in terms of requirements for information exchange among medical providers. Many hope to rely on their EMR system to fulfill that need, but most were built on the premise of collecting and controlling information, not exchanging it, so their functionality can be limited,” said Kristin H. Norton, PhD, Director of Business Development for Health Symmetric and President-Elect of the Austin chapter of the Health Information Management Systems Society (HIMSS). “SocialCare was built on the premise of a flexible, secure platform, not a closed system. Now that we’ve achieved certification for true interoperability, we’re poised to bring that capability to both providers and the vendors that serve them.”

Looking ahead, Health Symmetric plans to expand its footprint across the nation, leveraging the SocialCare platform to provide the interoperability, innovation and security that patients, providers and regulators now demand. In the near term, the company is seeking to aggressively grow its team in Austin, hiring key executives, developers and other personnel, to more than double in size this year. Late in 2017, Health Symmetric plans to seek a third round of funding, expanding from its current strategic investor base to institutional investors to fuel its nationwide expansion.

Kristin Norton, PhD

SocialCare hires Rose Cardona

SocialCare hires Rose Cardona as VP of Legal Affairs Distinguished attorney and mayor leverages years of public service to manage and grow Austin health-IT startup.

June 1, 2017 – AUSTIN, Texas – SocialCare, an emerging healthcare technology company based in Austin, today announced that it has hired distinguished attorney and elected official Rose Cardona as its VP of Legal Affairs. Cardona will execute legal solutions, oversee human resources and company communications, assemble and retain top talent, create polices for compliance and regulatory needs, and more. She currently serves as Mayor of Sunset Valley, Texas, which has equipped her with additional experience in leadership, administration and management that will benefit SocialCare.

“Rose’s addition to our team will keep us at the forefront of a wide variety of complex, legal challenges inherent to the healthcare-IT space. Her diverse legal experience and ability to effectively manage critical issues among various stakeholders will both enable and accelerate our growth plans for the future,” said Danny Chu, Founder & CEO of SocialCare. “Rose has a people-first approach and is process oriented, a combination that is instrumental to helping us strategically manage our company’s current surge and add more stellar people, all the while creating new operational, HR and communication policies. Essentially, she’ll lead the social side of SocialCare.”

Another key role for Cardona is leveraging her public and business network to enhance the company’s partnerships with health and IT groups. SocialCare working hand in hand with these sectors will drive further innovation for public health, which is an important mission for the company and Austin.

Cardona ran her own legal practice for more than six years focused on business, family and immigration matters. Prior, Cardona worked in the Texas Capitol and the State’s Supreme Court for criminal matters, engaging with judges, prosecutors, legislators, educators and police chiefs. Cardona served as a Council Member, Mayor Pro Tem and is now completing her third consecutive term as Mayor of Sunset Valley, a small city in Southwest Austin, where she has implemented solutions to environmental and life quality issues, improved meeting efficiency, advocated for commercial and residential needs as well as managed budgeting, policing, land development and public facilities.

”Whether in the community or legal space, I have loved serving and collaborating with people to help solve issues that have a direct impact on improving lives, and am thrilled to now bring that passion and experience tool box to SocialCare,” said Cardona. “SocialCare has an outstanding team of innovators that share that same devotion. I look forward to working with them to not only stay abreast of legal regulations and form new organizational processes, but to also spur dialogue with the city’s health, tech and community leaders to further SocialCare’s work and impact. Together, we will confirm Austin as the undeniable hub for health-IT.”

Cardona is the latest addition to SocialCare as it added Dr. Bob Teague as its Chief Medical Officer earlier this year. The company will continue to grow aggressively with plans to double in size later this year.

About SocialCare

SocialCare™ is an emerging healthcare technology company based in Austin whose vision is to bring best-in-class technology and business practices to the healthcare industry. SocialCare™ is a secure, connected software platform built on open API, open innovation, and the interoperability that patients, providers, and regulations now demand. For more information, visit

Kristin Norton, PhD